Partner with Us
The Winston-Salem Fairgrounds is known as Winston-Salem’s home for year-round entertainment. The mission of the Fairgrounds is to plan, promote, and produce annual events including the Carolina Classic Fair, agricultural, fraternal, educational, social, entertainment activities and events year-round for the citizens of Winston-Salem. The facilities are open for rental to the public. Each year the Fairgrounds see more than 500,000 patrons walk through the doors. The Fairgrounds has hosted an impressive range of entertainment over the years, featuring artists like Bob Dylan, Wiz Khalifa, Bill Engvall, the Moscow Festival Ballet, the Russian National Ballet, Travis Tritt, the Marshall Tucker Band, Tiesto, Steve Aoki, and Brothers Osborne. It has also welcomed The Color Run and visits from Presidents George W. Bush, Barack Obama, and Donald Trump. In addition to these standout moments, the Fairgrounds continues to offer annual trade shows, festivals, ice skating, sporting events, and much more. The Winston-Salem Fairgrounds is also home to The Carolina Classic Fair which celebrated its 143rd year in 2025. It’s a family tradition that Winston-Salem and all of Northwest North Carolina look forward to every year!
The Winston-Salem Fairgrounds is continuously searching for partners who are interested in unique marketing opportunities involving the Fairgrounds. If you or your company are interested, please review the Sponsorship Guidelines and feel free to contact us with any questions.
